FICO released the results of a survey of 1,000 American consumers who were asked to share their perspectives about how financial services organizations manage fraud and identity verification in a digital-first world.
These survey results provide insights on:
- How your fraud efforts could be your secret weapon in attracting new customers
- How consumers believe you should be verifying their identity
- The extent to which consumers have had their identity stolen – and how it affects their perceptions about how you protect them
- The extent to which they’ll accept friction in the digital account opening process before they’ll abandon
Learn more about American consumer perceptions – and recommendations to address them – in this eBook.