How to Comply with the CPRA’s Opt-out of Sale or Share Requirement

How to Comply with the CPRA’s Opt-out of Sale or Share Requirement

The California Privacy Rights Act (CPRA) entered effect on Jan 1, 2023. The opt-out of sale and share requirement under the CPRA mandates business to have a clear “Do Not Sell or Share My Personal Information” link, allowing customers to exercise their right to opt-out while providing them with a CPRA-specific list of their rights.

Along with other new requirements, the CPRA also introduces a 12-month period where companies must check with customers again to ensure they want to stick with the same preferences, or would prefer to change their opt-out decision.

Download this white paper to learn:

  • 3 steps to fulfill CCPA opt-out of sale or share requests;
  • Opt-out of sale or share considerations and obligations
  • Opt-out of sale for AdTech & broader use cases



Around the Network

Our website uses cookies. Cookies enable us to provide the best experience possible and help us understand how visitors use our website. By browsing bankinfosecurity.com, you agree to our use of cookies.