Fraud Prevention Without FrictionF5's Smriti Jaggi on Responding to E-Commerce Fraud Growth Without Turning Off Customers
E-commerce and fraud – they evolved and grew together in 2020, and it’s time for fraud defenses to do the same. Smriti Jaggi of F5 details how to deploy a multi-layered fraud defense without adding extra friction to the process.
In this video interview with ISMG, Jaggi discusses:
- Today’s predominant forms of e-commerce fraud;
- Where traditional fraud defenses are most vulnerable;
- How to improve fraud prevention – without adding new friction.
Smriti Jaggi, Product Manager, Analytics Product Group at Shape Security, develops new data-driven products to enhance security and reduce friction for end users. She was a part of the Threat Intelligence team as well at Shape Security where she worked to identify different attack vectors in various industries such as finance, retail, telecom, etc. Smriti is a frequent speaker on fraud schemes in different industry verticals and highlights that security does not need to mean friction for end users.